Google’s algorithms are a complex system used to retrieve data from its search index and instantly deliver the best possible results for a query. The search engine uses a combination of algorithms and numerous ranking signals to deliver webpages ranked by relevance on its search engine results pages (SERPs). So you must be able to anticipate your target audience's needs.
Article from Search Engine Land. Read full article here.
Best Boston content marketing company.
Boston content marketing agency.
I think we can talk on this topic for quite a long time, since Google is constantly introducing updates. I saw an excellent video on YouTube, well made in automatic video editor, which talked about Google algorithms and how best to promote your product. I'll try to find it again.